Client: Andre Rzazewski, Natural Pro Bodybuilder and Personal Trainer
Overview: Andre Rzazewski is a successful personal trainer in Toronto, Ontario, who offers a wide range of services to people all over the world, from customized meal plans to contest preparation to online training for people all over the world. His website needed to be easy to navigate, had to load quickly, and take full advantage of current SEO techniques to ensure potential clients could find and use the site very easily.
Client: Dr. Elaine Dembe, Keynote Speaker, Chiropractor for over 30 years and authority on health, wellness and stress resiliency
Overview: D.r Elaine Dembe is a Toronto area chiropractor with over 30 years of experience. She is also a public and inspirational speaker. She came to me looking for a complete rework of her online presence. So we decided to include a full bio, some promotional video, a full list of services, as well as handle all upcoming events. Even a blog for her clients and friends to follow, where she posts tips, guides and increases her overall presence on the web. This was a fun project, and I learned a few things about the health and fitness industry. Elaine is a very positive and focused person, whom I truly enjoy working with.
Role: Design, HTML, Video, Analytics
Project: Website design and promotional video
Link: www.elainedembe.com
Client: EdgeWater Print Management
Overview: EdgeWater is a Toronto, Ontario based full service printing company. The new design needed to be clean and easy to use, allowing people to easily navigate between placing and tracking orders, getting quotes, and learning about EdgeWater's print processing. A new company needs a new logo, and they were very happy with the logo I designed for them.
Role: Web Design, Logo Design
Project: Website design, Branding
Link: www.ewaterpm.com (in development)
Client: ALLMAX Nutrition
Overview: Rapidcuts Hardcore is ALLMAX Nutrition's competition level fat burning product, designed to give extreme results. The intense design of the site lends itself to the effectiveness of the product, and with workout and dieting tips as part of it, has become the leading resource on the web to go to learn more about Rapidcuts.The most fun I had with this project was probably all the 3D diagrams of fat cells, mitochondria, energy release, and the overall visualization of the fat burning process. Lots of fun, for me anyway.
Client: ALLMAX Nutrition
Overview: Rapidcuts femme is the female specific version of Rapidcuts Hardcore. Designed just for women, Rapidcuts femme makes up part of the ALLMAX Nutrition Body Transformation System, and when paired with Isofemme can help women achieve their dieting and nutrition goals. The site needed to be feminine, and handle all of the product information cleanly, simply, and with a modern look.
Client: ALLMAX Nutrition
Overview: Isofemme is a delicious protein smoothie that is designed just for women and their unique nutritional needs. The website needed to be feminine, light, and easy to use. All of this was accomplished, and the site has become a popular place on the web to learn about Isofemme and it's nutritional benefits.
Client: Flynn Training Systems
Overview: A site currently under development for PICP Trainer Clarke Flynn. As a competitor in the winter Olympics and having made an unsuccessful bid to compete in the following summer Olympics, Clarke was given the opportunity to critically evaluate breakdowns in the training and preparation of elite athletes. Included in this critical evaluation Clarke was introduced to the necessity of having a team of professionals to ensure the whole health of the athlete was maintained throughout the training cycle and beyond. His website will be a place for interested people to learn more about what services he offers, and will give them a means to contact Clarke.
Role: Design, HTML, Analytics
Project: Website design
Link: www.flynntrainingsystems.com
(in development)
Client: Fat Gripz Enterprises
Overview: Fat Gripz is the ultimate arm builder. This product is designed to give better grip on barbells and other gym equipment. This concept design is much different from the final site, but I felt that it turned out so well that it deserved a place on this page.
Client: AKDM Solutions
Overview: This site was a nice change from the dietary supplement industry projects I work on. Targeted to people with many different needs, this site offers Reward Programs, Healthy and Beauty products, and focused on custom product sourcing. AKDM Solutions are the people to call when you just can't find that certain product. The site needed to be simple, and straight to the point, the design reflects this well.
Client: ALLMAX Nutrition
Overview: This website is the online home of ALLMAX Nutrition. Designed with an e-commerce content management system working behind the scenes, this site is updated often with new articles, products and other resources that help make ALLMAX one of the leading Supplement companies in th world.
Client: ALLMAX Nutrition
Overview: ALLMAX Nutrition ISOFLEX Pure Whey Protein Isolate is one of the top selling protein powder supplements in Canada. The site needed to be informative, easy to use, and modern. This was another fun project, and one of the first sites I designed and built for ALLMAX. This was the first time I used a 3d spinning product shot, and that I must say went over very well with the marketing team at ALLMAX, they were very impressed that they now had the ability to do such animations.
Client: ALLMAX Nutrition
Overview: Leutor is a Branch Chain Amino Acid product designed and produced by ALLMAX Nutrition. This website needed to reflect the intensity felt and the powerful muscle growth that bodybuilders and others who workout can achieve when taking this supplement. This was a very fun project, the goal was to inject all of the intensity of the product into the site. I love adding in special effects to my design, and I think the lightning here works very well, signifying raw power and intensity.
Client: Bermuda Investment Advisory Services
Overview: Bermuda Investment Adivsory Services was looking for someone to help launch their global portfolios website. The site was designed to be easy to use, and needed to load quickly for BIAS' clients located all over the globe. This was a fun project, and a nice change too from the kind of work I normally do. But seeing as how the company did not have any content management system at the time, it also needed to be easy to update for someone with little HTML experience. I also aided in this area, by teaching BIAS' on site staff how to go about updating the site.
Client: AG Care
Overview: Ag Care is an organization of over 45,000 Ontario farmers dedicated to agriculture and a healthy environment. This website concept was designed as a resource for these farmers to use to communicate with each other easily and learn useful information.
Client: Nutra Form
Overview: Nutra Form is currently in the concept phase, this happens to be the design I am most satisfied with to date, and thought I would include it in my portfolio. It is a modern e-commerce web site designed to educate, inform, promote and sell health and nutrition products and dietary supplements designed for people of different ages and with varying goals in mind.
Role: Design, 3D
Project: Website design, Branding
Link: N/A
Client: ALLMAX Nutrition
Overview: These are 2 of my favorite magazine ads, Aminocore and Rapidcuts Hardcore. I think these exemplify my talents very well, and it was a LOT of fun to work on these 2 projects. I won an award for this creative from Planet Muscle in 2008. I love going the extra mile with projects like these, to get the reader to truly stop flipping through the magazine and take a moment to stop and read an ad that is eye-catching with a clear message and a good amount of descriptive copy. These ads can be seen in magazines like Planet Muscle, Inside Fitness, STATUS magazine, and Natural Muscle.
Role: Design, 3D, Production
Project: Advertising
Client: ALLMAX Nutrition
Overview: One of the good things about working at ALLMAX, the variety of products means that a variety of creative is required. Not everything is about bodybuilding. Products designed for women need to have a distinctly feminine look to catch the reader's attention. These ads can be seen in magazines like OXYGEN, Muscle and Fitness Hers, Inside Fitness, STATUS magazine, Natural Muscle, Life and Style, In Touch, STAR and OK! Magazine.
Role: Design, 3D, Production
Project: Advertising
Client: ALLMAX Nutrition
Overview: 2 more Femme line ads. These ads can be seen in magazines like OXYGEN, Muscle and Fitness Hers, Inside Fitness, STATUS magazine, Natural Muscle, Life and Style, In Touch, STAR and OK! Magazine.
Role: Design, 3D, Production
Project: Advertising
Client: ALLMAX Nutrition
Overview: A 2 page spread for the Hemanovol-Cremagnavol Stack. Intense products need intense ad creative. I took this project through from concept to completion. This ad created some buzz at a recent tradeshow in the United States, sending people to the ALLMAX booth asking about the new products, as well as a flood of emails through the website asking about availability. This ad can be seen in magazines like Planet Muscle, Inside Fitness, STATUS magazine, FIGHT!, and Natural Muscle.
Role: Design, 3D, Production
Project: Advertising
Client: ALLMAX Nutrition
Overview: Another look at the Hemanovol and Cremagnavol ads, this time separated into their own creative designs, rather than being combined with the previous example. This ad can be seen in magazines like Planet Muscle, Inside Fitness, STATUS magazine, FIGHT!, and Natural Muscle.
Role: Design, 3D, Production
Project: Advertising
Client: ALLMAX Nutrition
Overview: 2 of my absolute favorite ads of all time. These ads turned out really well, everyone in the company was happy with them, and requests for resizing from the Sales Team meant I was busy for the next little while adjusting these to their specific needs. I used an HDR effect with these 2 ads, giving them both a little extra edge. I am very satisfied with this creative. This ad can be seen in magazines like Planet Muscle, Inside Fitness, STATUS magazine, FIGHT!, and Natural Muscle.
Role: Design, 3D, Production
Project: Advertising
Client: ALLMAX Nutrition
Overview: The Muscleprime 2 page spread was first seen in Planet Muscle's August 2009 issue. With a 2 page spread, you are given much more space and freedom to work with compared to a single page. I took full advantage of that, designing this spread from scratch. The large text means the ad will instantly grab the reader's attention. This ad can be seen in magazines like Planet Muscle, Inside Fitness, STATUS magazine, FIGHT!, and Natural Muscle.
Role: Design, 3D, Production
Project: Advertising
Client: ALLMAX Nutrition
Overview:The ALLMAX Product line 2 page spread. This was a fun project. With a 2 page spread, I was able to dedicate an entire page to some of our key athletes, and use the other page for promotional copy that illustrates the benefits of using ALLMAX products over the competitions. This ad can be seen in magazines like Planet Muscle, Inside Fitness, STATUS magazine, and Natural Muscle.
Role: Design, 3D, Production
Project: Advertising
Client: ALLMAX Nutrition
Overview: 2 versions of the Quickmass ad creative. I went all out with these 2 ads, taking full advantage of my 3d ability, especially with the sample on the left, the entire background was done in 3D and Photoshop. Another pair of ads that received excellent feedback from the marketing and sales departments at ALLMAX.
Role: Design, 3D, Production
Project: Advertising